Live webinar on 24.09: Selma's offer for pensioners 🎬
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Investing can be frustrating, boring and expensive. It doesn't have to be. Here you'll find tips, tricks and posts that will help you to do the best with your money. 😊
- Academy
- Finance 101
Planning for retirement: 10 key decisions to make between 55 and 65
Planning for retirement in Switzerland: 10 key decisions from age 55 – covering OASI, pension funds, lump sums, your mortgage and investments.
- Media
- Webinars
Investing pension capital: Step by step | Webinar
We walk you through a real case: pension income or capital, how long it lasts, and what happens if the markets drop right after retirement.
- Academy
- Finance 101
Is investing only in the MSCI World enough?
With an MSCI World ETF, you invest in around 1,300 companies across 23 developed markets. That already sounds well diversified. But is investing only in the MSCI World enough?
- Company
- Product updates
Crypto at Selma: Now available as an investment preference
As of now, you can add a small crypto allocation to your Selma portfolio – as an optional investment preference.
- Company
- Interviews
"I value the competent team that takes the time to address individual wishes."
A long-standing Selma client shares how her relationship with investing has changed over the past 8 years and why she now particularly recommends Selma to pensioners and security-conscious investors.
- Company
- News
Swiss wealth manager comparison 2026: fees & returns
Swiss wealth managers and banks compared: KGeld evaluates costs and net returns – Selma Finance ranks first.
- Academy
- Finance 101
e-tax statement & eTax: How to declare your investments in Switzerland
Filing your Swiss tax return is rarely anyone's favourite task. And once investments come into play — ETFs, shares, funds, or multiple accounts — things can quickly become confusing.